fabula (noun) fab·u·la \ˈfabyələ\: story; usually : a traditional tale

In 2016, I assembled a team of industry professionals, ran a crowdfunding campaign, and launched the startup lab Fabula(b) at Northwestern University. Since 2017, Fabula(b) has been in residence at Northwestern’s innovation incubator, The Garage. Inspired by the timeless interactive practices of theatre, Fabula(b) uses new interactive technologies to bring the audience into the story.

For more information, visit fabulab.us.